Winter Trading for Glamping Sites

Depressingly, as all Leisure and Glamping sites will attest to, this year has been difficult. No trading through the spring and summer season has left many sites bereft. In particular, the seasonal sites who depend upon the warmer months for their entire annual revenue.

A client of ours called in shortly after the restrictions were relaxed for Lockdown No.1. This client, (thankfully) was calling to tell us that they’d had an exceptional winter season preceding the lockdown. This, they told us “saved their business”. Enabling them to ride out the storm (during the forced closure) on their cash reserves built up over the winter.

With the option of ‘year-round’ functional eco-buildings available to Glamping and Leisure sites, some of our clients choose to upgrade their Yurts and Tipis and invest in the long term.

“Why would a Glamping site pay 10 times more for a Rotunda than they would for a Yurt?!” some hesitant glamping site owners have asked us. This is understandable, if you are acheiving £100 per night for a yurt why on earth would it make sense to increase their capital outlay for the same return?

The investment isn’t for short term gain. It’s long-term. To increase the trading period from 6 months to 12 months, and to continue trading with warm, luxurious and winter-proof eco-buildings which will:

• Transform a Glamping site to a ‘Boutique self-catering B&B’
• Increase TripAdvisor ratings and improve the Glamping site brand
• Capture the Autumn, Christmas and Valentines season for couples
• Create a +30 Year investment which will not degenerate

The benefit to trading in the winter is that your business is bringing a revenue in all year round which enables you to work your business around your life, rather than the other way around!

If you are a Glamping site and you currently have Yurts on your site, it may be very simple for you to remove the planning conditions that are currently restricting your trading months and replacing your “Yurts” with “Wooden Yurts” so you can make a smooth and painless transition to the next evolutionary stage of your business.

In the meanwhile, keep positive everyone,

Rotunda x